Walden Media, the family-friendly studio behind the "Narnia" feature franchise, has picked up the movie rights to the classic children's book series. Shawn Levy, the director of the "Night at the Museum" movies, is on board as a producer.

The aim is to make a comedy that will mix live action with computer-generated characters.

Created by Stan and Jan Berenstain in 1962, "Bears" follows a family of bears living in a place called Bear Country, with the books' goal of helping kids deal with life issues ranging from bullying to a mother's pregnancy.

Some 250 titles have sold a combined 260 million copies. Several NBC specials were produced in the late 1970s and early 1980s as well as two animated series.